Drive measurable behavior change and real-world outcomes
Use longitudinal health context to engage people at the right moment, increasing awareness, adherence, and sustained action.
2× flu vaccination in a Sanofi program · 89% response to in-app content · 90% average program engagement
What activation programs deliver
Personalized education and nudges, grounded in each person's real-world health context.
Education
Relevant, personalized education
- Tailor education to condition and real-world health context
- Share timely information that supports decisions
- Reinforce understanding with ongoing touchpoints
Engagement
Sustained engagement in everyday life
- Guide nudges and outreach with longitudinal data
- Adapt engagement to behavior and response patterns
- Stay connected beyond one-time campaigns
Outcomes
Measurable behavior change
- Increase screening, treatment initiation, and adherence
- Track engagement and behavior change across populations
- Optimize programs with real-world performance data
How we personalize engagement
Reach people at the right moment with tailored content, then measure awareness, engagement, and sustained action over time.
Selected activation programs
Programs that moved people from awareness to action.
Sanofi · Vaccines · Type 2 diabetes
2× higher flu vaccination
Co-created digital education roughly doubled flu vaccination among people with type 2 diabetes vs. control.
BARDA · Flu & respiratory illness
FluSmart alerts people to seek care
A flu monitoring program that collects longitudinal data and activates high-risk participants into research and care.
Sanofi · Type 2 diabetes
Patient perspectives for digital programs
Data-driven insights helped prioritize features for a connected ecosystem to manage type 2 diabetes.
Let's design your next activation program
Tell us the behavior you want to change. We'll show you how to reach the right people, personalize engagement, and measure the outcome.